How Did the 2020 – 2021 Season Work Out for River Valley?

By Brian Megaw | May 23, 2021

Sometimes I think you have to be careful with thinking about what you wish for. For quite some time, a few years in fact, I would say the family as a whole have thought and talked about taking River Valley in a different direction. The questions so often revolved around what this new direction looked [...]

End of an Era and the Beginnings of a New One

By Brian Megaw | March 25, 2021

For businesses, one enduring memory of the Covid pandemic will be the questions asked around “what now” and “what does the future look like”. Here at River Valley, we have asked ourselves these questions and come up with some answers that involve taking our business in a new direction. I have outlined some of that [...]

Spring 2020. The Return of the Weekend Warrior

By Brian | June 29, 2020

Spring 2020. The Return of the Weekend Warrior 1988 and the rafting season was pumping. Well, pumping (busy) that is, for that time and place. Set out below is what a typical week looked like for a rafting and adventure lodge business in those times: Monday – housekeeping, cleaning up after the weekend Tuesday – [...]

Transforming a Tourism Business Post COVID-19. What Needs to Change?

By Brian | May 29, 2020

Transforming a Tourism Business Post COVID-19. What Needs to Change? River Valley, our adventure company and Lodge, has a long history. It all started way back in the early 1980s at the back of the family farm. The farm boundaries the Rangitikei River, 32kms east of the central North Island town of Taihape. One particularly [...]

What Constitutes Value

By Brian | May 21, 2020

What Constitutes Value? Something I was concerned about when we set up the recent survey we sent out was, how do people perceive value? What concerned me was, would respondents understand that value was not necessarily price, though it could be. As the point of the survey was to find out just what our customers [...]

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